The Journey
I adopt the Double Diamond methodology to shape projects, tailoring it to address the distinct requirements of each undertaking. This strategy fuses both divergent and convergent thinking and is adaptable, contingent upon time limits and group capacity.
01
Discover
Conducting research and gathering information, which provides a deep understanding of the problem.
Define
Empathise with users to gain insightful perspectives into their needs and pain points. This step helps in deriving a problem statement.
02
Develop
Create prototypes to visualise potential solutions and evaluate how these designs will impact user behaviour and enhance the overall user experience through iterations.
03
Deliver
Testing these prototypes with users allows me to gather valuable feedback and refine the final designs further. It's also important to use UX metrics to measure project success.
04
Skills
UX Design
UI Design
Product Design
Design Systems
Full Stack Development
Workshops
Design Sprint
Interaction Design
Gamificaiton
User Testing
Usability Testing
UX Research
Leadership
Mentoring
Wireframing
Case Studies
Yodel's Elevation: Enhancing UX and User Engagement
From Junior to UX Designer in just 11 months, discover how I independently led complex design projects. This case study showcases the impact of UX in driving innovation and growth within an organisation.
Engagement Increase
65%
eRin Redesign Proposal
This case study delves into my solo UX redesign journey, i will show how research-driven insights and iterative design efforts led to project approval from key decision-makers within the organisation.
The Role Of Augment Reality To Inform Audiences.
In hopes to keep up with the rapid change of technology - BBC reached out to the UX Masters students at the University of Central Lancashire, to explore a unique approach in provide learning resources using AR.
Help Reduce Mental Health Issues Within Students
As the COVID-19 pandemic swept the nation and changed the course of history forever. Never has there been a louder call for SMART technology to pave the way in easing the consequences.
Sawa UX Transformation
Sawa connects Muslims with their local mosques. However, tech-illiterate users face usability challenges. We're currently analysing survey results from 100 participants to enhance user-friendly interfaces and accessibility.